APU Certified Digital Marketing Specialist

Course Name

APU Certified Digital Marketing Specialist

Duration (In Days)

9 Days

Type of Training

• Physical Classroom
• Online
• Physical classroom & Online

Course/Certification Level

Introductory

Career Track/Job Roles

• DIGITAL MARKETING EXECUTIVE
• SOCIAL MEDIA SPECIALIST

Course/Certification Overview

Nowadays, every professional or company needs an online marketing strategy. From a start up to big corporate everyone needs to have a clear idea and plan to make Digital Marketing efforts successful. This Course has been designed for people who would like to start career as Digital Marketing Executive, Digital or Paid Ads specialist, Email Marketing Managers. Community managers, Brands or anyone looking to amplify their online presence.

Pre-requisite(s)

None

Skills Outcome(s)

Develop a Digital Marketing plan and social media plan.

Modules

• Intro to Digital Marketing and SMM
• Google My business
• Facebook Marketing Basics
• Canva to make your design
• How to create a Facebook page and connect tools
• Run Facebook ads step by step
• Facebook re-marketing, Email marketing
• Instagram Marketing, LinkedIn Marketing
• Content Marketing, Google ads
• Search Engine Optimization, Personal branding